Core Branding

Integrated Brand Development

"Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from your competitors'. Your brand is derived from who you are, who you want to be and who people perceive you to be." - Sir Richard Branson

Core Branding

Strategic Public Relations

"Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad." - Sir Richard Branson

Core Branding

Integrated Brand/Marketing Collateral

"People are in such a hurry to launch their product or business that they seldom look at marketing from a bird's eye view and they don't create a systematic plan." - Dave Ramsey

Core Branding

Advertising

"And let's be clear: It's not enough just to limit ads for foods that aren't healthy. It's also going to be critical to increase marketing for foods that are healthy." - Michelle Obama

Core Branding

Direct Response Marketing

"If people believe they share values with a company, they will stay loyal to the brand." - Howard Schultz, CEO at Starbucks

Digital Branding

Digital Content/Design

"I like to think that the Internet and file sharing, if utilized properly and embraced, and I emphasize properly, is a high-powered marketing design.." - Seal

Digital Branding

Website Design/Development

"Design is the fundamental soul of a human-made creation that ends up expressing itself in successive outer layers of the product or service." - Steve Jobs

Digital Branding

Multi-Media Communications

"We look at the brand not as a piece of advertising but everything we do communicates, who Starbucks is. The place, the physical environment really has become an extension of the brand and it's very important to the success of the company." - Howard Schultz | CEO Starbucks

Digital Branding

Brand Mobility

"We’ve made a really important and dramatic shift from being a primarily web-based company to a mobile-first company." - Sheryl Sandberg, COO at Facebook

Digital Branding

Social Media

"Social media is key to promoting the editorial posts on my website." - Lauren Conrad

Experiential Marketing

Event Planning

"Any real record person knows that the number one most powerful marketing tool when it comes to music is repetition." - Nile Rodgers

Experiential Marketing

Trade Show Exhibit Management

"Innovation distinguishes between a leader and a follower." - Steve Jobs

Experiential Marketing

Augmented Reality

"Unless you dream, you're not going to achieve anything." - Sir Richard Branson

Experiential Marketing

Imagery/Video Branding

"It's very important for a brand to have an identity through the years, but it's very important as well to evolve because times change so fast." - Donatella Versace

Experiential Marketing

Branded Entertainment

"The heart and soul of the company is creativity and innovation." - Bob Iger, Chairman | CEO, The Walt Disney Company

Core Branding

Powerful core brand development and integration emanate from an infusion of marketing research, diligent preparation and creative marketing communications.  Successful core branding campaigns require a disciplined methodology in order to define your brand identity, to introduce and/or reenergize your brand’s persona. Our Vivid Infusion Process (VIP) will create an experience for your brand image that will be compelling, unique and effective. Diligent brand and product positioning will sustain your corporate identity...
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Digital Branding

Understanding and managing digital branding conversations are critical to building long-term sustainable brands and businesses. The lifetime value of a customer becomes as much about the continual maintenance of customer opinion and experience as triggering repurchase or revisit strategies. practical terms, digital brand communication provides the opportunity to create not only new brand experiences, but also (and more importantly) to enhance reality and to —at last — generate true seamlessness.
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Experiential Marketing

Vivid Infusion is passionate about every facet of our client’s “Experiential Marketing” communications initiatives.  Effective trade show, brand management requires a team of experienced and industry trained professionals.  The Vivid Infusion trade show executive staff is proud to provide over 50 years of practical trade show, management experience for our valued clients. We have supported the smallest regional, vertical market trade shows to the largest industry mega-shows…from Orlando to Las Vegas!
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Hospitality Industry

Pure InfusionPure Infusion provides bold, distinct branding solutions for the hospitality industry. Whether your venue is a corner bar, a dynamic downtown nightclub, waterfront restaurant, boutique hotel, luxury spa, community golf course or a family entertainment center, Pure Infusion has dynamic branding alternatives for your unique location. From marketing communications to website design to event management and public relations, Pure will guide you through the complexities of successfully marketing your brand!

2015 Silver ADDY Award Winner

2015 Silver ADDY Award Winner for Excellence in Golf Industry Branding